A proper political bashing!

Now that the Coalition Government has received what can only be described as a public bashing, will they now change strategy to re-engage with their audience (the voter), or will they, like some forgotten high street names fall through their own arrogance and ignorance?

I personally don’t think The Prime Minister, David Cameron would be surprised by the outcome – I would be surprised if he was. If anything, he could and should use these results as a powerful insight into the minds of his party’s publics – how they feel, what they think and why they think what they do.

One thing is for sure, it will be interesting to see what plan the Coalition Government come back with to counter this set back and give their ‘brand identity’ a positive spin.

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