Happy Mother’s Day from Hotel Chocolat

Every now and then, mostly on a Friday, we search out blogs that catch our attention. There is no criteria as such, although reach and content are two considerations we look at. Basically, reading blogs and the news feeds our imagination. Plus it helps us to enjoy our coffee and pastries so much more on a Friday…

Which is your brand – #strongerin or #leaveEU ?

I think it’s fair to say that the #euref campaign has officially got underway, with some big political, business and celebrity endorsements already being declared. So far the declaration trending online at the moment is @Borisjohnson (@MayorofLondon) choice to support the @LeaveEUOfficial, whilst @David_Cameron sides with the @StrongerIn campaign. After a little desk research it…

British press ‘most right-wing’ in Europe

British people are the most likely to say their press is right wing out of seven European countries – and the most likely to say the press is too negative about immigration. It’s a common criticism of the British press that journalists are too biased, although it can be hard to tell which side they…

Famous quotes about advertising

When the Internet first came into public use, it was hailed as a liberation from conformity, a floating world ruled by passion, creativity, innovation and freedom of information. When it was hijacked first by advertising and then by commerce, it seemed like it had been fully co-opted and brought into line with human greed and…

Panash talktojason

Panash, a Leeds-based music, photography and entertainment company has recruited brand relations, public relations and social relations consultant, Jason Kelly, to help it develop its brand proposition and increase audience engagement for each of its three core business offerings. Based at the stunning grade-2 listed Leventhrope Hall, just 10 minutes from Leeds city centre, the…

Marketing markets.

   “It’s not like it use to be.” Declared a trader on the Shambles Market in York. And he’s right. The retail landscape is changing, and none more so than on traditional markets. We all know there has been a huge shift in power on the high street. But the ripple of change started on…

Let there be light

Considering employing a freelancer for your next campaign? If yes, then talktojason Rates start from as little as £125 per day  

Planning events in 2015

If you are planning campaigns this year then here are some key dates throughout 2015 to consider. Date Weekday Holiday name Holiday type Where it is observed Jan 1 Thursday New Year’s Day Bank holiday Jan 2 Friday 2nd January Local holiday Scotland Jan 3 Saturday Prophet’s Birthday Muslim Jan 6 Tuesday Epiphany Christian Jan 7…

Branding starts and ends with logical thinking

When it comes to building and developing a brand proposition there are four elements of the branding process that can get overlooked, but which should form part and be a very real consideration at the creative stage and throughout the life of a brand. Although there are many brand considerations the following four points should…